I talked to librarian Marilyn last week Thursday and she expressed that the 18-20+ is the way to go because there isn't enough info from them that the library knows about. Wherareas the seniors group, there is some information about them. Not to mention that there are community centres, etc. that have seniors groups and subgroups. So I am going to focus on the 18-20+ group (I personally think i will be more fun designing for them). Below are a couple of pages on ideas for that audience.
Anyways, I need to focus more on encouraging that audience group to get feedback, since my ideas above were not so strong on that area. Provide an incentive? The instructor says that such an providing an incentive is not as bad an idea as I think, because my goal is to find a way to get the audience to provide feedback. Free coffee if you fill out the survey, anyone?
2 comments:
It would be good to explore other ways of seeing incentives as well. Coffee and cookies are great, but is there something perhaps that can be a bit more permanent (and maybe less wasteful)? Something that your audience can invest in, so that the information is not only gathered once, but actually sustained throughout a longer period of time.
Incentives such as a sense of pride, of belonging, or ownership, like the idea that because of them, the VPL is better and more interesting and more attuned to their needs. This can go more into messaging and approach as well.
Enliven these lazy kids! Make them CARE about the VPL, and not just bug them for feedback.
Why is it important to have the VPL? Why should these kids care? How is their participation going to affect others?
Hey Cindy, here's the link to that church group:
http://www.churchmarketingsucks.com/
"For too long the church has been the object of scorn and Christians have been the reason people turn away from Christianity. It's time to change."
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